Today, we are launching out of stealth with $50 million in funding led by Team8, Index Ventures, and Picture Capital, with participation from Elad Gil, Cerca Partners, and Tesonet.
We’re excited that Shardul Shah, Partner at Index Ventures, Liran Grinberg, Co-Founder & Managing Partner at Team8, Dan Amiga, Partner at Picture Capital will be joining the Frame team as board members.
This is what we have been heads-down building for the past year.
Today, Frame is safeguarding hundreds of thousands of users across leading organizations worldwide. I couldn't be prouder of the team and now we're ready to share it with the world.
The Threat Has Changed. The Response Hasn't.
Over the past decade, no matter how good the technology got, the human layer remained the most reliable way in for attackers. Phishing, impersonation, pretexting. They kept working. They still do. Now AI has made this dramatically worse, and faster than most people realize.
Attackers today can clone your CEO's voice in seconds. They can generate perfectly tailored spear-phishing emails built from scraped personal data. They can run thousands of simultaneous social engineering campaigns across email, Slack, SMS, phone, and video - all that at near-zero cost.
According to Gartner, 43% of security leaders reported at least one deepfake audio incident in 2025. 37% encountered deepfake video calls. This is not a future threat. It's a present one. And yet, most organizations are still responding with quarterly lunch-and-learns and the same phishing simulation they ran in 2019. Nearly 96% of organizations run some form of security awareness program. Roughly 90% of breaches still involve the human element. The investment is there. The results are not. That gap is the problem Frame was built to close.
Employees Aren't the Weakest Link. They're the Strongest Line of Defense.
Frame shares a conviction: the reason security awareness training has failed isn't that employees don't care - it's that the programs don't reflect how attackers actually operate or how employees actually work and should respond.
In a single day, employees make hundreds of decisions with potential security implications. Most of them will never see a generic phishing email anymore. But some of them will get a voicemail from their "CFO" asking them to approve a wire. A Microsoft Teams message from "IT" asking for their credentials. A video call from someone who looks and sounds exactly like their manager. Frame is built for that reality.
What Frame Does
Frame, a new standard in security awareness, is an AI-driven human security platform that automates the entire lifecycle of security awareness and training. Here's how it works:
AI-Personalized Training - Instead of one-size-fits-all content, Frame builds individualized training programs based on how each employee's context and what they're most likely to face. When new attack vectors emerge, a new deepfake technique, a new code vulnerability or a trending sophisticated phishing script - security teams can design and deploy relevant, personalized training in minutes, not months.
AI-Powered Attack Simulations - Frame generates realistic, hyper-personalized simulations across every attack channel - email, voice, and video. These aren't templated phishing tests. They're tailored to each employee's role, communication patterns, and the threats most relevant to their position. When an employee falls for a simulation, Frame delivers a light, positive targeted training on the spot - not a generic reminder three days later.
Human Risk Scoring - Every simulation, behavior, and signal feeds a continuously updated risk model. Security teams get a real-time picture of risk at the individual, team, and organizational level - so they can prioritize interventions, introduce automated and personalized action plans before incidents happen.
Phishing & Threat Triage - When employees report suspicious messages and activities, Frame's AI analyzes them in real time, scores the risk, and equips security teams with immediate visibility and action plans into emerging threats across every communication channel. Less noise. Faster response.
The Team
It starts with the right team. We are cybersecurity experts who have assembled an amazing group of talented people, with founders who share over a decade of working together. We know what it takes to build, refine, and scale a cybersecurity startup. We have deep knowledge of the cybersecurity market, paired with valuable behind-the-scenes experience at leading cybersecurity organizations.
For the last decade, we have been speaking to CISOs and security leaders daily - we know the challenges and what it takes to drive positive change and mitigate risk - and we are here to support organizations worldwide on their journey.
Our knowledge of the cybersecurity industry, combined with our unique experience across startups and enterprises, sets Frame up to lead a new generation of Human Security solutions and become a trusted partner.
The Traction That Convinced Us We're Onto Something Real
We started this company believing the market was ready for something better. What we didn't expect was how fast enterprise security teams would confirm it.
Frame is already trusted by many of the world's leading organizations, safeguarding hundreds of thousands of people - from fast-growing startups to Fortune 500 companies. We are grateful and learn from their perspective every day.
Where We Go From Here
We have the right team, the right investment partners, and the right visionary customers working with us on solving a major problem that impacts all enterprises. With the investment helping to fuel our growth, we're expanding our engineering team, deepening our frontier AI and cybersecurity research, and accelerating go-to-market across enterprises in the United States and globally.
We're just getting started and about to take on incumbent solutions and innovate with our new approach to Human Security.
